Everything we can do for your business.
Most of this work is ongoing. We do not hand you a report and disappear. We keep working on your site every month, and we tell you what changed in words you can actually use.
Every business needs something a little different. So pick a package below, or tell us what you need and we will build one around it.
Our packages
What each one costs depends on how big your site is and how much of it needs work. That is why there is no number here. Tell us about your business and we will give you a real price, not a guess.
Once you agree, we ask for 30–45% up front and the rest as set out in your agreement. That is standard for this kind of work, and we would rather you read it here than find it in the small print later. The full detail is in our terms.
Essentials
The core work, done every month.
SEO and GEO Management
We keep working on how you show up on Google and on AI tools like ChatGPT and Gemini. Every month, not once.
Monthly Check-In
A short report in plain words. What we did, what moved, and what is next. No jargon.
Complete
Most chosenEverything, handled for you.
Full SEO and GEO Management
All the search work, plus the deeper fixes. We keep at it month after month.
Accessibility Checks
Real scans, run often. We catch problems early, before they turn into a legal headache.
Site Maintenance
Things break quietly on websites. We watch for that and fix it before it costs you visits.
Blog and Content
We write pages for your site that help people find you, and help AI tools understand you.
Monthly Check-In
The same plain-word report, with more to show, because more is getting done.
Custom
Pick only what you need.
Build Your Own
Maybe you only want a new website. Or only local search help. Tell us, and we will price just that.
One-Off Projects
Some jobs have an end date. A site build or a clean-up does not need a monthly plan.
The three side by side
Same information as the cards above, arranged so you can see what actually changes between them.
| What you get | Essentials | Complete | Custom |
|---|---|---|---|
| SEO and GEO management, every month | Included | Included | Optional |
| Monthly plain-English check-in | Included | Included | Optional |
| Deeper technical fixes | Not included | Included | Optional |
| Accessibility scans | Not included | Included | Optional |
| Site maintenance and monitoring | Not included | Included | Optional |
| Blog and content written for you | Not included | Included | Optional |
| Pick only the parts you want | Not included | Not included | Included |
Pricing is quoted per business rather than listed, because the work genuinely differs — see the FAQ for how that is worked out. Accessibility scans are run against WCAG 2.1 AA, the standard ADA web claims are generally measured against — not a checklist of our own invention. Our own results are published with their date.
One-off projects
Not everything needs a monthly plan. Some jobs have a start and an end. These are priced as a single project, and you can take one on its own or add it to a package above.
Website Build
A new site, or a rebuild of the one you have.
Design and Development
A site built to be fast, to be found, and to work on a phone. Not a template with your logo dropped on it.
Speed and Core Web Vitals
Built quick from the start, so you are not paying someone later to undo a slow build.
Accessibility Built In
Checked against the real standards as it is built, rather than bolted on after a complaint.
Local and Maps
For a business people search for nearby.
Google Business Profile
Your listing set up properly, so you turn up in the map results and not just the blue links.
Local Search Work
The details that decide whether you show up for someone searching in your town, not the whole country.
Consistent Details Everywhere
Name, address and phone matched across every listing. A mismatch quietly costs you rankings.
Store and Revenue
For selling online, and measuring it.
Online Store SEO
Product and category pages written and structured so they can actually be found and compared.
Tracking and Reports
Set up so you can see what is working. Without this you are guessing about where sales come from.
Turning Visits Into Money
Traffic that never buys anything is a cost. We look at what happens after someone lands.
The full list
Here is everything we handle. Some of it sits inside a package. Some of it is a one-time job. If you are not sure which you need, just ask.
AI Visibility (GEO)
People ask ChatGPT, Gemini, and Perplexity for advice now. We work on getting your business named when they do. This is called GEO, short for Generative Engine Optimization.
Technical SEO
The behind-the-scenes work that lets Google read your site properly. Titles, links, sitemaps, and the errors that quietly hold you back.
Local SEO and Google Business Profile
When someone searches for a service near them, you want to be in that map box. We set up and clean your Google Business Profile so local customers can find you.
Site Speed and Core Web Vitals
A slow website loses people before it even loads. We find what is slowing yours down and fix it, so Google and your visitors both stop leaving.
Online Store SEO
If you sell things online, your product pages need their own kind of help. We fix product listings so they show up in search and in Google Shopping.
Tracking and Reports
You cannot fix what you cannot see. We set up proper tracking, so you know where your visitors come from and what they do once they arrive.
Accessibility (ADA) Checks
A site that blind or disabled people cannot use is a lost customer and a legal risk. We run real scans and fix what they find.
Blog and Content Writing
Pages written for your business and your customers. Useful first, because that is what search engines and AI tools reward now.
Website Design and Development
A new site, or a fix for the one you have. Built to be found from day one, instead of adding SEO later and hoping.
Digital Marketing
Getting the word out beyond search. We help you reach people where they already spend their time.
AI Tools for Your Business
AI can do the boring parts of your day. Answering common questions, sorting emails, writing first drafts. We set that up for you.
Turning Visits Into Money
Traffic on its own does not pay you. We look at where people give up on your site, and fix those spots.
AEO, GEO, LLMO, AI SEO, E-E-A-T — what these mean
You will see these on other websites, often with no explanation. Here is what each one actually means, in plain words, and where it sits in the work we do. Two of them are different names for the same thing, and we would rather tell you that than sell it to you twice.
| Term | What it means | Where it sits |
|---|---|---|
| SEO | Search engine optimisation. Getting found on Google when someone searches. | The base. Everything else is built on top of it. |
| GEO | Generative engine optimisation. Getting named when someone asks ChatGPT, Gemini or Perplexity for a recommendation. | Its own score in your audit. |
| AEO | Answer engine optimisation. Writing so the answer can be lifted straight off your page, instead of the machine having to work it out. | Its own score in your audit. |
| LLMO | Large language model optimisation. A newer name for the same work as GEO and AEO together. | Covered by GEO and AEO. Not a separate job. |
| AI SEO | An umbrella term some agencies use for all of the above. There is no separate technique behind it. | Covered by GEO and AEO. Not a separate job. |
| E-E-A-T | Experience, expertise, authoritativeness and trust. Google's own test of whether your site looks like it was written by someone who knows the subject. | Its own score in your audit. |
Our audit gives a separate score for SEO, GEO, AEO and E-E-A-T, so you can see which one is actually holding you back. LLMO and AI SEO get no score of their own on purpose — they are measured from the same evidence as GEO and AEO, and inventing two more numbers out of it would just be the same answer written four times.
Not sure what you need?
That is normal, and it is fine. Send us your website address. We will look at it and tell you what we would fix first, and what can wait. Then you decide.